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BlueArc presents at ad:tech Sydney - Tuesday 16th March 11AM

8 Feb 2010

Scott Porter, BlueArc CEO will be presenting at Adtech Sydney in March.

Scott will provide thought leadership on the topic: 'How Can Marketers Take More Responsibility for their Digital Strategy?'

The session will cover:

  • Is your digital strategy long term or campaign oriented?
  • How do you resource your digital strategy for the long term or for campaigns?
  • What are the different approaches to digital strategy and what are the implications on skill sets, tool kits, structure and resourcing?
  • How do you most successfully translate agency ideas to client side
  • What is the impact on agencies in this ‘new’ world? How do you respond to the less linear approach?
  • What’s the best agency model?
  • What's the role of the agency and the marketer?

Exclusive ad:tech offer!

To get involved in ad:tech 2010 and gain insights, ideas and inspiration from the full conference program, BlueArc is pleased to offer you a 20% discount on the cost of your ad:tech ticket. Call us on 9467 2500 to receive your discount code.

BlueArc is exhibiting at the IPMG Village, Stand 20d. 

We look forward to meeting you there!

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